Thursday, December 25, 2003

Ahhh! Christmas morning. I got to sleep in until 7:30 AM this morning! LOL So much looking forward to relaxing with my family here in St. Louis today. No matter what, however, the book bug is always on your back. I'm up before everyone else and going over my list of bookstores to contact and my book selling tour.

I got my first taste of selling in the malls yesterday. I didn't get a chance to do this in Cleveland like I wanted, but I went to the malls in St. Louis to try to sell my last 12 books to shoppers. I passed out about 100 postcards, cruised the mall for 6 hours and sold a whopping 3 books! Whew! Okay, this is going to be hard work, I see. I scoped out strategies. First, of course I did the Toilet Campaign. Then I also found that it was better to actually hang out by the bookstore and catch people coming out. They were more receptive than people just randomly walking in the malls. However, I did find that women in the shoes and designer bags areas in department stores were receptive too. So, I'm taking my strategies and doing it again in malls in Cleveland this weekend.

Sales have been great, but I know there are going to be some rough times ahead. Days where I won't sell a single book. Who knows, it could be a week like that coming. But I already know I gotta keep plugging away and don't let myself get discouraged. Everyone has to start somewhere. I'm paying my dues right now.

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